Eating healthy is simple; eating healthy for sports performance is not. The latter requires an understanding of physiology, biochemical processes, and how to leverage nutrition to target performance goals. ATAQ is a plant-based sports nutrition company focused on using clean, functional ingredients to boost performance and recovery.
ATAQ Fuel wanted to grow in retail and online. Our original SOW focused on advertising, SEO and social, but after our initial results our relationship expanded into email marketing, marketing automation, and website design and maintenance. We are now ATAQ's complete inbound market solution, leveraging marketing automation and advanced segmentation to drive revenue growth.
Our inbound marketing strategy deliverables consisted of: » Social media account growth & community engagement » SEO content to establish the brand as an authority in the space and drive organic traffic » Development of e-commerce marketing automation workflows » Development of new website to match brand aesthetic and increase conversion rates » Advertising campaigns to drive GNC and Amazon sales » Targeted PR outreach for backlinks and press recognition