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Lightning Bolt

Sustaining momentum through electrIQ's paid acquisition strategies.


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The Company

Plunge approached Electriq marketing looking to double down on their initial traction with paid ads and truly scale their customer acquisition strategy. We needed to spend more, profitably, and fast!

Paid Social & Google PPC

We began with an audit of their Google and Facebook Ads accounts, specifically honing in on low-hanging fruit optimizations. After implementing, we focused on quickly cycling through high-quality creatives and testing various audiences until we found winners that we could scale spend with.



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