Brandon Amoroso founded ElectrIQ Marketing in 2018 to disrupt the agency-client paradigm. ElectrIQ Marketing combines Gen-Z creativity, digital native know-how and analytical insight to produce real ROI for our small business partners. However, the COVID-19 outbreak left many of us facing tough challenges, one of them being how to stay connected while working remotely. While moving to full-online work, leadership now takes a different approach.

5 Tips To Leading A Remote Work Environmen

1. Create a transparent work environment

Although communication has turned digital, it is important to take this opportunity to increase transparency in the work environment. Start by being honest with employees on feedback and provide specialized insight as a mentor or colleague, which ultimately establishes trust throughout the environment. Another important aspect is using a progress plan to practice updating the team on what you have accomplished, what you plan to accomplish and what you need help within the upcoming days. A resource that the ElectrIQ Marketing team uses is Monday.com for team communication. Other programs such as Slack or Trello are other great options for team communication.

2. Simplify your messages

Simplifying your messages gets straight to the point. Try letting go of insider jargon for your clients or colleagues, the extra fluff in your texts or emails isn’t needed. If you have a more long-winded message to send or report, test drive your message with other team members. Break down your large chunks of information into small parts for the organization. Remember clear language and formatting for easy readability. Be sure to get feedback from team members and understand what is and is not working properly. Lastly, embrace a quick and authentic messaging strategy to your team and clients, use this diction throughout all messaging within the company.

3. Be Flexible

Given the current state of current regulations, flexibility is extremely needed for teams to work properly. Understanding that a scheduled routine will need adjusting, a well-known work routine will differ from the past. In addition, implementing strategies for flexible productivity is another way to be flexible in the workplace. For example, setting tasks for the week and knowing that they will be completed on time and the freedom to complete them how best they can. By placing and setting small goals, this can help in the long run.

4. Empathy

Empathy is understanding someone’s thoughts and feelings, like listening and showing compassion with your coworkers. Now more than ever it is important to practice empathy in the work environment. However, practicing digital empathy does raise a new challenge. Use your full attention and listening abilities to make every employee feel welcomed and their opinion matters, whether over a phone call or communication application. Be informed with the everchanging updates to remain sensitive to any topics.

5. Frequent Check-ins

Practicing frequent check-ins are a great way to show understanding between all employees. By frequently checking on team members, it increases engagement within the team. It also easily accesses goal tracking for an approaching deadline. Check-ins can be with the whole team, individual teams, or even one-on-one. A quick communication brief at the beginning and end of the day can establish trust throughout the team.

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by Electriq marketing

Natalie Borton

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5 Tips from ElectrIQ’s CEO for Leading A Remote Team