Your blog is an opportunity to engage existing customers while attracting new ones.
Far too often we hear from businesses that haven't had success with their blog because content is written without SEO value in mind. We combine our SEO research with your brand's tone and messaging to create on-brand content that captures organic search traffic.
Start seeing revenue results from your brand's blogging efforts
Electriq's blogging process is simple but produces stellar results. We write content that your target audience is interested in, but we combine our SEO research to optimize for search so more than just your current customers will see it. We utilize leading content marketing and SEO tools such as SEMrush, BuzzSumo, Google Analytics, Moz, and more to make sure we're blogging engaging content, not just fluff.
Our Blog Content Creation Includes
SEO Research
We'll run a comprehensive site audit to identify low-hanging keywords we can create content around to start showing up on the 1st page.
Competitor Research
What are industry best practices? How are your competitors using their blog to drive business KPIs?
Content Calendar
We'll build out a content calendar with our recommended posting cadence.
Tone & Messaging Guidelines
A consistent tone across all channels.
Our Blog Creation Process
An analytical approach to blogging that produces real ROI for you and your business.
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Content Ideation
We combine our SEO research with competitor analysis to build out content ideas that will drive organic search traffic to your site.
Step 1
Step 2
Content Calendar
We'll build out a 3, 6, or 12-month content calendar that we will then turn over to you for approval.
Content Creation
We create all of our content in shared Google Docs, turning final drafts over to you for review and edits before publishing live.
Step 3
Step 4
Monthly Reporting
We establish a KPI dashboard that we report on on a monthly basis to assess content performance and refine our approach.